About us

Bernie Rico Jr. is the son of legendary luthier, Bernie Rico Sr., founder of B.C. RICH Guitars. Bernie has been personally trained by his father in the art and craft of building the world’s finest hand-carved guitars and basses, and Bernie continues his timeless family tradition with his new line of custom designed instruments; each with an impeccable attention to design, detail, and maximum playability.

Each of Bernie’s guitars is a handcrafted masterpiece, and is beyond anything imaginable in terms of beauty, craftsmanship, and sound. Bernie has personally built guitars for world reknowned artists of every musical style, including heavy metal, rock, country, rap, blues, and Jazz. We invite you to join some of the world’s most elite guitar players, and to become one of Bernie’s personal clients.

We welcome you to the home of
Bernie Rico Jr. Guitars,
where anything is possible.

Let us build your dream guitar for you today.